Posts Tagged "Strategy"

If people remain responsible for work done by AI agents, they need to be able to see the work in progress and inspect the record it leaves behind.

OpenAI turned down its models' cyber refusals on purpose, to measure real capability. Then one of those models found an unknown flaw, reached the open internet, and broke into Hugging Face's production database. Those are two different decisions, and only one of them was supposed to happen.

If the next knowledge work role you fill is built around execution capacity — someone to do the research, draft the documents, produce the analysis — you're building for a version of the work that no longer describes how the work actually happens.

Reviewing outputs answers whether the work is good. Reviewing plans answers whether it was the right work — and only one of those questions can be answered before the scope locks.

Anthropic and OpenAI represent the first genuinely new foundational technology companies in two decades. Most senior leaders are reading this as a procurement decision — which model do we bet on? That question is less important than it sounds. The moat isn't the model. It's how well you build the system around it.

The problem with prompting isn't that you're doing it wrong. It's that prompting puts you in the wrong role. When you're the context-carrier every session — restating standards, reloading domain knowledge, correcting the output — you're not delegating. You're operating a tool with no institutional memory.

A sales team deployed AI to personalize outbound emails. Response rates climbed. Closed deals didn't. The tool created over 120 hours of new work per month that produced zero qualified leads — because the value was never in the tool.